Oculus Rift VR, Facebook’s virtual reality company, has sought to alleviate the potential concerns related to privacy using a detailed explanation. Senator Al Franken issued a letter to the company asking some harsh questions based on some media reports. It was feared that the company is tracking the users’ behavior and their habits.
“At Oculus, we believe that maintaining people’s trust is critical to the long-term growth of not just our company, but the entire VR community. It’s why privacy and security are core to our product and company principles. Our approach to protecting people’s information permeates every aspect of our organization.”
Explaining why the Oculus Rift collects information related to users and what they do with it:
“Oculus currently collects and uses location-based information that is limited to general location information, such as time-zone and country-level information. This location information is necessary for Oculus to provide services to people around the globe. For example, we need to collect information to ensure that certain apps and content are only available in specific countries due to developer restrictions or differences in local law. Location information also allows us to ensure that people receive relevant experiences based on where they live…Oculus does not currently share location information with third parties or our related companies.”
Explaining further on the practice of collecting the physical movement data from customers he writes:
“Oculus collects physical movements and dimensions as a necessary tool to deliver a safe, comfortable, and seamless VR experience to people. For example, the Oculus Toybox application allows multiple people to pick up and play with virtual objects together, even if the people are in different parts of the world. To accomplish this complex computational activity, we need to know a person’s hand position and orientation…Oculus also collects information about physical dimensions to help improve its services. For example, calibrating a device to account for the distance between a person’s eyes improves the clarity and focus of images in VR…Information about movement and physical dimensions may be provided to our developers, including Facebook, so they can deliver experiences that better respond to people’s physical movements, which is a critical feature of a good VR experience.”
The company has also appreciated the Senator for being a strong consumer advocate and showing hiss interest in the virtual reality technology.