Exclusive Interview With Vinay Nathan: The Man Who Wants To Make Indian Manufacturing More Intelligent

What if your car tells you in advance that it’s soon going to breakdown if you don’t send it soon in the service center! A smart light can adjust its brightness according to pre-defined level which suits to your eyes. Thanks to the Internet of Things which has realized this dream. However, the progress is not just limited to consumer IoT space such as Fitbits and Sproutling (a kid monitoring device).

Vinay Nathan-CEO-Altizon Systems

Image: Vinay Nathan, CEO and Co-Founder, Altizon Systems

The wave of innovation has started affecting industries and especially manufacturing. Forward thinking businesses understand the importance of having smart industrial products and intelligent assembly lines.

Armed with the power of data analytics companies can now leverage the power of Industrial Internet of Things to optimize their performance. Altizon Systems Private Limited, a Pune-based company, is at the forefront of this Industrial Internet of Things (Industrial IoT) revolution.

How the industrial internet of thing can transform manufacturing industry

The use of connected devices in the manufacturing industry has opened a new way of data sharing. It has potential to transform the way executive management understands their operations better on the field and within the enterprise.

[Tweet “Small sensors when connected with complex machinery can emit important data and you can take preventive measure helping you reduce the both downtime and failure of industrial components.”]

It’s an exciting development. It also means your machinery is more intelligent now.This approach can be easily applied to energy management and various other things—possibilities are just endless and—even beyond your imagination.

How Altizen is revolutionizing the manufacturing space

Predictability of throughput and quality is a continuous challenge in the manufacturing space. Knowing how machinery is working on the field is of paramount importance to field operations and supply chain functions.

The startup, working in the industrial Internet of Things space, enables creation of sensor data appliances and provides software development kits (SDKs) to make equipment connected. Data obtained from sensors running in industrial equipments provides information about the status of the machinery.

The company has a flagship product Datonis, an Internet of Things platform, launched by Pune based Altizon system can aggregate a large number of data at a single platform and allows an enterprise to run hundreds of applications on the same data sets.

Altizon is one of the top IoT companies in India and is one of the fastest growing companies in the industrial Internet of Things space globally.


It offers a real time insight into your machinery. The solutions offered can transform a factory into smart factory, grid into smart grid and township into smart township.Thus assembly line owners can take steps to rectify the issue to improve effectiveness of their machines.

A key component of Datonis™ is the – IoT Device Cloud, which offers features such as to aggregating data from their sensor networks at immense scale in a reliable manner. A million devices can send a billion plus events a day reliably to Datonis™.

[Tweet “Big data enabled industrial Internet of Things can generate and analyze data—that can help increase output, optimize input, boosts yield, improve efficiency and reduce downtime.”]

It can have applications in building a smart energy management solutions in smart cities.

The data is collected at the lowest granular level. Energy consumption metrics are obtained at the machine level. It’s possible to monitor the overall equipment effectiveness resulting into a better utilization of machines.

India is an energy starved country and a such solutions can help solve power by optimizing the existing energy efficiency.

Vinay Nathan, Co-Founder and CEO of Altizon Systems, understands the IoT space in-depth and his experience and knowledge is palpable when you talk to him. Vikash Kumar talked to Vinay Nathan on the range of issues related to Industrial IoT space.

XING: How was the idea of Datonis, an enterprise level IoT platform, was born? It’s bit surprising you choose to operate in this area when many players are focusing B2C IoT space.

Image: Altizon Co-founders (Left to Right) CTO Ranjit Nair, CEO Vinay Nathan and COO Yogesh Kulkarni
Image: Altizon Co-founders (Left to Right) CTO Ranjit Nair, CEO Vinay Nathan and COO Yogesh Kulkarni

Vinay Nathan: It was a natural choice for us as all of the three co-founders—Yogesh Kulkarni and Ranjit Nair are classical enterprise guys. My other two co-founders Yogesh and Ranjit have strong product development experience in data centers management software, cloud technologies and Big Data. I am from an engineering background with relevant product management experience in RFID, sensor networks and also have led sales efforts.

I have worked for long as VP sales in Persistent Systems Ltd.—and the common thread among all three is that all of us are super passionate about the enterprise Internet of Things space.

We also believe that the industrial IoT space is moving fast and it’s where the larger opportunities lie. So, foraying into in the sector was a natural choice for us. It’s where our skills and experience are at same page.

XING: Internet of Things is a new development for India compared to USA and other developed markets where it’s in matured phase. Don’t you feel it’s a tough market and people here have little idea about big data and IoT.

Vinay Nathan: We are extremely excited about the perspective of Internet of Things space in India. We believe that India should offer the technology to the world rather than just being the consumer of technology.

Another thing is that we started from Pune which has a thriving manufacturing base, technical skills and access to capital. Near about Pune, there are at least three thousand companies which can use our technology.

And there are a lot of industrial clusters in India which needs to upgrade to this industrial Internet of Things space. Therefore, there is a huge latent demand of IoT in this space. And it was relatively easier to operate in the market. But, of course, we need to educate businesses about its benefit.

XING: How it’s different than other existing products?

Vinay Nathan: As stated by analysts and our customers, Datonis is an IoT platform having the most comprehensive features. It’s analytics function is highly developed having real time and scheduled big data analytics capabilities. It has the best DIY enterprise dashboards; and it’s deployment options are based on the customer’s needs.

Apart from that, we are close to being one stop solution provider. We are helping industries with design for manufacture services for building IOT enabled products so that manufacturers can leverage the power of the industrial IoT space. Gartner has also vetted our credentials as being worthy of being amongst a select group of “Cool Vendors” in the space.

XING: Do you have any specific big data product?

Vinay Nathan: We don’t think that way. You need to understand that big data is an enabler technology for Internet of Things. It’s not an isolated technology in itself. We have decided to position ourself as Internet of Things focused company.

XING: How the IoT space is moving so far and especially this industrial IoT space in India?

Vinay Nathan: We see a couple distinct phases of evolution within the Industrial IOT space in India. In the first phase, the existing equipment needs to be provided connectivity solutions by either interim certified hardware or providing software kits that can sit on existing hardware. The major driver is the retrofit segment as most industrial equipment lacks the compute and connectivity features to drive IoT functionality. So providing that additional piece of hardware acts an enabler.

The second phase is of IoT ready products being built at birth. These would be more advanced in terms of their functionalities and would enable true IOT adoption globally.

Both phases are equally important from a market development and monetization perspective for Altizon.

XING: But Indian manufacturing sector is not very modern and they are not IoT compatible, so how are you dealing with the situation?

Vinay Nathan: You are right to point out this. However, there is a limited segment which is IoT compatible. But this market is fast growing. We see this as an opportunity to innovate and add value. In fact some of our innovative approaches have helped even legacy equipment become IoT enabled.

We understand that to succeed in the marketplace we need to answer three questions: What is the nature of the data required; what is the volume of data, and what’s the hardware gap to build something end-to-end. We are trying to help manufactures on all of these three fronts.

XING: Is big data a hype or reality?

Vinay Nathan: Technically big data has already arrived—and its widespread use is a reality. From building a business use case though several aspects need to be considered. Whenever a new technology comes it’s usually hyped and it reaches the cycle of hype; and then it stabilizes.

The thing to understand is that unstructured data is being created and it needs to be processed. Therefore, from my point of view big data is very useful as it has enabled the growth of Internet of Things.

XING: What are the areas in which you see your growth?

Vinay Nathan: We believe that we are first an IoT company and our growth will mainly come from industrial IoT space. As of now we are growing fast and our more than 100 enterprises already running applications on our platform.

Image: Altizon's team with CEO Vinay Nathan

Image: Altizon’s team with the CEO Vinay Nathan

XING: There is not much talent available in the big data and IoT space so how did you able to form such a brilliant team?

Vinay Nathan: All of the three founders have done this before and we have experience of working with startups before. Product development is a different ball game. You don’t need hundreds of people. We needed 10-20 of the right kind of people and not more than that. We had the right network and connect to put this team together. It’s not like that we suddenly decide to hire 50 technical people next month to start operations.

XING: What’s the biggest challenge do you face in the IoT space?

The pricing of Silicon and the cost of computing are still costly and it needs to come down. Another factor of 2 differential will open up the market in a big way.

XING: What’s are your achievements?

Vinay Nathan: Despite being a new company, Altizon Systems is a Gartner recognized vendor which is a big achievement and world’s first industrial internet Platform company. We have several large industrial houses as customers and the industry recognizes us as an innovator in this space. But many more miles to go before we sleep…..


Chief Content Strategist

An active journalist and blogger with more than a decade of experience. He has worked with various national and international publications. Sharing behind the curtain news is his passion.

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